Lane Kofoed is President and CEO of Assisting Hands Home Care and leads the executive team with a diverse background, including public accounting, financial auditing, systems integration and management consulting for Price Waterhouse and other consulting firms. Kofoed previously held the position of Chief Operating Officer at Assisting Hands, working closely with the management team in sales, marketing, operations, training and support. Before joining Assisting Hands in June 2009, Kofoed owned several profitable small businesses in his native city Boise, Idaho.
Kofoed holds a Masters degree in Business and Accounting from Brigham Young University. He is the glue to the organization, shepherding and facilitating new and exciting programs that help Assisting Hands Home Care owners to be more efficient in their franchise operations while overseeing the national growth and success of the Assisting Hands Home Care family of franchises.
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Deanna is a passionate advocate for elders and has a B.S. in Community Health and a Certificate in Gerontology from Boston University. She has strong experience across the spectrum of aging care services with experience as a state protective service officer and multiple home care office administrator experience with Assisting Hands. She has first hand knowledge of the challenges our clients face each day as she has led her family through the process of care and services for her Grandmother who suffers with advanced stage Alzheimer’s. Deanna supports the West coast offices in all of their operations each day.
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Marresa comes to Assisting Hands with over six years experience as a Home Care Director, including a start-up which was the first agency in North Carolina to offer both Home Care and Care Home services. She has a passion for seniors and in providing resources that guide families and caregivers in helping their loved ones age in place. In her current role, she provides support in business planning, marketing/sales, human resources and daily operations to our East Coast offices. She is a graduate of Mary Baldwin University with a degree in Psychology and Elementary Education. In her spare time, she enjoys activities with her son, being active within her church, volunteering and sports.
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