Start a Home Care Business in Appleton and Sheboygan, WI

Join Assisting Hands and turn your passion for helping seniors into a rewarding business with our proven model, training, and local support.

If you’re considering starting a home care business in Wisconsin, the Sheboygan and Appleton areas offer strong potential for growth and success.

Sheboygan is home to a growing senior population, with roughly 15% of residents aged 65 and older. Combined with an average household income of $62,953, the community has both the need and the resources for in-home care services. This makes it an ideal environment for establishing a business that supports seniors while meeting rising demand.

Appleton is another promising location for a home care venture. The city has a senior population exceeding 16% which signals a steady need for reliable in-home care solutions. With a median household income of $77,450, families in the area are well-positioned to invest in home care services that enhance the comfort and independence of their loved ones.

Assisting Hands Home Care provides the expertise and support you need to successfully launch and grow your home care agency in Sheboygan or Appleton, WI. From comprehensive training and proven operational systems to ongoing guidance from experienced Area Representatives, we equip you with the tools to build a thriving business. Once your agency is up and running, you’ll have the flexibility to lead and expand your business according to your vision and goals.

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Benefits of Starting a Home Care Business

Partnering with Assisting Hands gives you the opportunity to combine the independence of running your own business with the stability, structure, and credibility of a nationally recognized home care brand. Our franchise model is designed to help you establish a strong presence in your local market, build sustainable profitability, and grow with personalized support every step of the way.

Why choose the Assisting Hands franchise experience?

  • Maximized Earnings Potential – Our franchise fees and marketing structure are designed to be franchisee-friendly, allowing you to retain more of your revenue and reinvest strategically in the Sheboygan and Appleton communities.
  • Personalized Regional Support – Work directly with seasoned Area Representatives who provide hands-on coaching, insights tailored to your region, and access to valuable local connections.
  • Operational Flexibility – Leverage our proven systems and processes while maintaining the freedom to run your agency in a way that aligns with your leadership style and vision.
  • Collaborative Franchise Network – Join a supportive community of owners who exchange ideas, share best practices, and are committed to delivering exceptional in-home care.
  • Growth Opportunities – Start with non-medical home care and expand your services over time, including nursing, care management, or home medical offerings, at a pace that fits your goals.

With Assisting Hands, you gain the tools, guidance, and freedom to create a thriving home care business that reflects your ambitions while making a real difference in your community.

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Why This Business is More Than Profit

For those motivated by making a real difference, owning an Assisting Hands franchise goes beyond entrepreneurship, it’s an opportunity to positively impact lives in your community. Our most successful franchisees are driven by compassion, purpose, and a dedication to service.

  • Make a Meaningful Impact – Each day, you help seniors live safely, independently, and with dignity in the comfort of their own homes, providing support that truly matters.
  • Tap Into a Growing Market – As the senior population continues to expand, particularly among those 85 and older, the demand for dependable in-home care is rising. This is an ideal time to enter a sector with long-term growth and stability.
  • Become a Trusted Community Leader – As a franchise owner, you earn the trust of families, caregivers, and referral partners who rely on your guidance, expertise, and commitment to quality care.

Owning an Assisting Hands franchise allows you to combine meaningful work with a rewarding business, creating lasting value for both your clients and your community.

Cities Includes in the Sheboygan Territory

  • Sheboygan, WI
  • Appleton, WI

How Assisting Hands Helps Families

At Assisting Hands, our mission is simple yet profound: to deliver compassionate, personalized care that allows seniors to stay safe, independent, and comfortable in the place they cherish most, their own home. Families rely on our caregivers for dependable support, expert guidance, and peace of mind during life’s most meaningful moments.

Our comprehensive home care services include:

  • Personal Care – Support with daily activities such as bathing, dressing, grooming, and toileting, helping seniors maintain dignity and comfort.
  • Companionship – Engaging conversation and activities that promote emotional well-being and help reduce isolation.
  • Meal Preparation – Healthy, customized meals that meet personal tastes and dietary needs.
  • Light Housekeeping & Laundry – Assistance with cleaning, organizing, and maintaining a safe, welcoming home environment.
  • Medication Reminders – Gentle prompts to help ensure medications are taken consistently and safely.
  • Transportation – Reliable rides to medical appointments, errands, social outings, and community events.
  • Mobility Support & Fall Prevention – Guidance and assistance with walking, transfers, and home safety to minimize fall risks.
  • Memory Care – Specialized, compassionate care tailored to individuals living with Alzheimer’s disease or other forms of dementia.
  • Post-Hospital & Post-Surgery Support – Help during recovery to promote healing and reduce the risk of complications.
  • Hospice Support & Respite Care – Comfort-focused care for those nearing the end of life, along with relief and support for family caregivers.

How to Start a Home Care Agency in Sheboygan and Appleton, WI

Expanding into the Sheboygan or Appleton area with an Assisting Hands Home Care franchise follows a structured, step-by-step process designed to set you up for long-term success. Each stage offers education, resources, and personalized guidance, helping you build a compliant, profitable, and community-centered business.

Steps to Start a Home Care Franchise in Lake Geneva

Begin your journey to franchise ownership with a clear, guided process designed for success:

Step Description
1 Complete Your Personal Profile – Start by submitting a profile detailing your background, experience, financial readiness, and business objectives. This helps ensure the franchise opportunity aligns with your goals and long-term vision.
2 Review the Franchise Disclosure Document (FDD) – You’ll receive the FTC-required FDD outlining Assisting Hands’ operational standards, financial data, and franchisee responsibilities. A thorough review provides transparency into what franchise ownership entails.
3 Connect with Current Franchise Owners – Speak with franchisees listed in the FDD to gain firsthand insight into daily operations, available support, and proven strategies for sustainable growth.
4 Attend Discovery Day – Visit our headquarters to meet the leadership team, explore our systems, and learn about the resources designed to support your success. This step helps confirm alignment with the Assisting Hands franchise model.
5 Execute Your Franchise Agreement – After completing due diligence, you’ll sign the franchise agreement, officially granting you the rights to open and operate your Assisting Hands Home Care agency.
Learn more about our franchise process

Other Available Territories Nearby

  • Lake Geneva – Burlington
  • Kenosha – Racine
  • Madison – Janesville
  • Oconomowoc – Fond du Lac
  • Green Bay

Investment Overview

Launching an Assisting Hands franchise is designed to be clear, manageable, and financially transparent, giving you confidence as you build your business.

  • Estimated Startup Investment: $150,000 – $200,000+ (depending on territory size, local market conditions, and the scope of your operations)
  • Royalty Fee: 4% – 5%
  • Brand Fund Contribution:5%

During the discovery process, you’ll receive the Franchise Disclosure Document (FDD), which provides comprehensive financial details, including typical revenue ranges, performance benchmarks, and a full breakdown of additional investment requirements. This transparency ensures you have a thorough understanding of the financial aspects before committing to franchise ownership.

Learn more about costs

No Obligation – Explore If Franchise Ownership Is Right for You

Now is an ideal time to launch a home care franchise in Sheboygan and Appleton, WI. With a growing senior population, strong local earning potential, and the backing of Assisting Hands’ proven systems, you can create a meaningful, profitable business that positively impacts your community every day.

Get Started Today – Call us at (262) 585-0330 to explore available territories and learn how you can join the Assisting Hands family.

Call us at (262) 585-0330

What Our Owners Say

J.D.

Franchise Owner ⭐️⭐️⭐️⭐️⭐️

“If we had to do it all over again, we would absolutely choose to start an Assisting Hands franchise. We are incredibly grateful for Jennifer and Richard’s dedication, professionalism, and continued support. They have made a lasting impact on our business and the families we serve.”

Robin Elario – Menomonee Falls, WI

Franchise Owner ⭐️⭐️⭐️⭐️⭐️

“Rich has been instrumental in the transition of my Assisting Hands location in Wisconsin. His expertise and experience in the health care industry have helped me gain a clear understanding of the ins and outs of the home care industry and what it takes to be successful in this field. His ongoing support and encouragement will be invaluable as I move forward with growing my business.”

Angela Flintz – Elgin, IL

Franchise Owner ⭐️⭐️⭐️⭐️⭐️

“Assisting Hands Home Care and Local Area Representative, Richard Ueberfluss, has been such an asset to me and my business development. He has been very supportive and provided life experience-based knowledge to educate me throughout the entire process. Richard’s local presence is invaluable to the support and training that drives business to my franchise location.”

Harry Dexter – Rockford, IL

Franchise Owner ⭐️⭐️⭐️⭐️⭐️

“On behalf of Jen, myself, and the rest of the Assisting Hands Rockford team, we wanted to thank you both for coming out to the Rockford Rivets game on Saturday night to show support for our team and the efforts we are continuing to make for the veteran community. It means a lot to us that you were in attendance, and we hope you enjoyed the evening. Your ongoing commitment to us franchisees is truly appreciated and part of what makes Assisting Hands so great to be a part of.”

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Frequently Asked Questions About Starting a Home Care Agency in Sheboygan and Appleton, WI

What is the investment required to start a home care franchise in Sheboygan and Appleton, WI?
How much do home care services typically cost per hour in these areas?
What training and support will I receive?
What types of caregivers will I hire initially?
Do I need prior experience in home care to become a franchise owner?
How long does it take to launch a new franchise?
What is the senior population in Sheboygan and Appleton, WI?
What is the investment required to start a home care franchise in Sheboygan and Appleton, WI?
The typical startup investment for an Assisting Hands franchise ranges from $150,000 to $200,000+, in addition to the franchise fee. With competitive royalty rates, modest advertising contributions, and low initial fees, you retain more of your earnings to reinvest in growing your business and serving your local community.
How much do home care services typically cost per hour in these areas?
In Sheboygan, non-medical home care services usually range from $25 to $40 per hour, depending on care type and caregiver availability. In Appleton, hourly rates generally fall between $35 and $45.
What training and support will I receive?
Every franchisee participates in a comprehensive national onboarding program. Ongoing, hands-on guidance is provided by Richard E. Ueberfluss, PT, our Wisconsin-based Area Representative, who supports franchisees in operations, marketing, sales, and caregiver recruitment.
What types of caregivers will I hire initially?
New franchises typically start with personal care aides, companions, and homemakers. As your client base grows, you can expand your team to include certified nursing assistants (CNAs) and licensed nurses to meet specialized care needs.
Do I need prior experience in home care to become a franchise owner?
No prior home care experience is required. Many franchisees come from business, service, or healthcare-adjacent fields. Assisting Hands provides complete training in regulatory compliance, daily operations, hiring, and marketing, along with ongoing mentorship tailored to your local market.
How long does it take to launch a new franchise?
Most owners can open their doors within 3–6 months, depending on licensing, caregiver recruitment, and territory preparation.
What is the senior population in Sheboygan and Appleton, WI?
In Sheboygan, more than 15% of residents are aged 65 or older. In Appleton, over 16% of the population in the 65+ age group. As the baby boomer generation continues to age, especially those 85 and older, the demand for reliable, high-quality in-home care services is projected to grow steadily.

Take The Next Step

Building a senior home care business can be the most rewarding experience of your life.  We understand that you have lots of questions and we’re here to help you answer them.  Please click the button below to get in touch and take the next step in becoming an Assisting Hands franchise owner.  You will be contacted by Rich, your Area Representative and mentor.

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Get Started Now

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We will never share your information and all inquiries are kept completely confidential.  If you do not feel comfortable providing your information, simply contact Rich:

Phone: (262) 585-0330

Office address: 811 East Washington Ave, Suite 400, Madison, WI 53703

About Assisting Hands | By the Numbers |  Current Locations