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Author: Richard E. Ueberfluss

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Richard E. Ueberfluss, PT, MBA, FACHE is the Owner of A Place At Home and a licensed Physical Therapist with more than 20 years of experience in acute hospital care, outpatient orthopedics, sports rehabilitation, home health care, and healthcare leadership. He is a Board-Certified Orthopedic Clinical Specialist, Certified Manual Physical Therapist, Senior Home Safety Specialist™, and Certified Dementia Practitioner. Richard also spent seven years as a hospital administrator, bringing extensive experience in healthcare operations, patient care, and community outreach. Richard earned his Bachelor of Science in Physical Therapy from Marquette University and his Master of Business Administration from Loyola University Chicago. He completed his Certified Manual Physical Therapist training through the University of St. Augustine and is a Fellow of the American College of Healthcare Executives (FACHE). His professional background and commitment to helping older adults age safely at home guide the educational content shared on this website.

9 Best Cities in Wisconsin to Open a Senior Care Business in 2026

July 13, 2026Richard E. Ueberfluss

Wisconsin’s senior population is growing faster than almost any other age group in the state, and the workforce that cares for them can’t keep up. One in four direct caregiver positions at Wisconsin nursing homes and assisted living communities now sits vacant, double the rate from just two years ago. For anyone weighing where to open a senior care business,…

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Independent Home Care Agency vs. Franchise: Pros and Cons

May 27, 2026Richard E. Ueberfluss

If you are considering starting a home care business, one of the first and most important decisions you will face is this: do you build your own independent agency from scratch, or do you buy into an established franchise system? Both paths can lead to a successful, meaningful business. But they are very different journeys, and choosing the wrong one…

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5 Ways to Open Multiple Revenue Streams in Senior Care Franchising

May 11, 2026Richard E. Ueberfluss

The senior care industry is growing rapidly, but the most successful franchise owners aren’t relying on just one service line to drive their business. Today, senior care franchising offers a unique opportunity to build multiple revenue streams under one trusted brand, allowing you to serve a wider range of client needs while strengthening long-term profitability. From non-medical in-home care to specialized services…

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Starting a Senior Care Franchise in Wisconsin: 2026 Trends & Opportunities

April 9, 2026Richard E. Ueberfluss

The demand for high-quality senior care in Wisconsin is reaching a pivotal moment, creating a unique window of opportunity for those looking to start a home care company. Navigating this landscape requires more than just passion; it requires a deep understanding of where the industry is headed. Last week, the Northern Illinois Franchise Association (NIFA) held its Q1 event to…

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Home Care Franchise Opportunities for Pharmaceutical & Medical Sales Reps

February 13, 2026Richard E. Ueberfluss

Become a Healthcare Business Owner with Assisting Hands® Home Care If you’re a pharmaceutical, biotech, or medical device sales professional exploring alternative careers, you’re not alone. Many high-performing healthcare reps reach a point where quotas, restructures, and limited upside no longer align with their long-term goals. Assisting Hands® Home Care actively recruits pharmaceutical and medical sales representatives who want to…

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Mentorship and Growth: Why Wisconsin is the Heart of Home Care Business Opportunities

January 14, 2026Richard E. Ueberfluss

For many entrepreneurs, the search for home care business opportunities in Wisconsin is driven by a desire to do good while doing well. But the transition from “interested” to “successful owner” requires more than just a passion for service—it requires a system of support that bridges the gap between clinical care and business operations. In a recent featured interview with…

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Recent Posts

  • Assisting Hands Home Care Hosts a Franchise Broker Discovery Day in Milwaukee, WI July 14, 2026
  • 9 Best Cities in Wisconsin to Open a Senior Care Business in 2026 July 13, 2026
  • How Much Does It Cost to Open a Home Care Franchise in Wisconsin? July 6, 2026
  • Independent Home Care Agency vs. Franchise: Pros and Cons May 27, 2026
  • 5 Ways to Open Multiple Revenue Streams in Senior Care Franchising May 11, 2026

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